building companies and changing lives

New Muscles; Stronger Core
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As you many of know, I have a strong belief that our Core is the absolute key to continued strength, stability, flexibility and sustained effort that leads to high performance.  That is so true whether we are talking about our bodies, our values or our business.

So in life, we have some things we just don't use...or perhaps that we don't use often enough. The latter probably being the more accurate of the scenarios.  These “things” are the smaller muscles to our core and then the development of these “new” found guys that allow us take leaps and bounds as athletes, personally or in business . 

How many times have you started a new exercise program and were sore in places you didn't even know existed. How could there be muscles you didn't use, these “new” muscles?  

This happens everyday in life. You start out using what is comfortable and routine without forcing yourself into the great unknown or relatively unexplored. Sales people will pick up the phone and call the same people over and over because they have been a previous client --- before they get uncomfortable and start forging ahead looking for new clients and developing new relationships. We all know this is the key to success in any business.  Client retention = Core & “New” clients = strengthening the core.

A great awakening occurs when you see yourself do things in the gym or the track that you have not ever done.  It is because we got uncomfortable and shocked our bodies and developing “new” muscles that overlay the bigger core muscles that has carried us for so long – our magic bullet but really it is not magic at all.

 The cool thing is when you see your company further awakening as you witness someone learning something new- and getting it.  As sales people, we tend towards complacency by not expanding our knowledge with new skills, techniques and drive – the “new” muscles to complement our core.

Building Core and "finding those new muscles" was recently witnessed in the Protis office when two new team members beat the sunrise (Think 5:25am) and were found devouring training tapes along with coffee and bagels. Would they have preferred to be sleeping in- maybe.  However, their quest and thirst for success out-weighed their desire to sleep.  New “muscles” to Protis Core and to the industry, their thirst for knowledge and developing their core is being achieved.

Their names are Justin Vining and Nathan Vining.  The names do no justice to these silent assassins so their real names are JBone and NateDog.  Lookout, team Bitar is flexing their “new” unused muscles! Big things will happen with their preparation and in fact, already have as JBone took the leadership role while Bitar took a well deserved break and NateDog immediately added value in both effort and in being the Lucky Charm or that next new key muscle.  We all know it is not luck.

So, if you feel stuck and plateaued in whatever you are doing.  Look in the mirror and ask yourself, am I adding “new” muscles to my core whether it be “the mind-the body-the soul?”  As I have said many times, it is not work and life; it is LIFE

In fact, an article written by Alex Green called “A Billionaires Best Advice” which is about Warren Buffet and has excerpts from his partner Charlie Munger says We study to learn how to make a living, not how to make a life. Yet the two are hardly exclusive.

At his commencement address at USC Law School in 2007, Munger declared that, "Wisdom acquisition is a moral duty... I constantly see people rise in life who are not the smartest, sometimes not even the most diligent, but they are learning machines. They go to bed every night a little wiser than when they got up and boy does that help, particularly when you have a long run ahead of you... Nothing has served me better in my long life than continuous learning."

So, we must shock our system in the gym, the classroom, the office and the home. Our Core life can be what it is or we develop the next “new” muscles that will make us better. 

JBone and NateDog are that start to the “new” muscles at Protis that will strengthen our already good core and make us a much stronger organization.

We have choices—be satisfied or go deep into the brutal fact basket and acknowledge our Core can be greater, it just needs to develop a few “new” muscles.

As always, any feedback or comments are welcomed…

And Stay Solid…